This book was a short but powerful read. It suggests that being a giving person, is how you become successful. It introduces 5 laws to the reader that “go givers” should live by.
Here are some notable quotes:
- People think once you have achieved success and financial success THEN you can afford to be a giving person but being a giving person is how you become successful in the first place.
- All things being equal people will refer business to people they like, know, and trust.
- [Survive, save, and serve.] These are the three universal reasons for working. Another way of saying this is to have a job, pursue a career, or to follow a calling. Most people spend their entire lives focusing on the first, fewer focus on the second, a rare few focus on the third.
- Have you ever wondered what makes people attractive? Genuinely attractive? Magnetic? They love to give, that’s why their attractive. Givers attract. And that’s why the law of influence works – because it magnetizes you.
The Five Laws:
- Your true worth is determined by how much more you give in value than you take in payment.
- The first question in business should be does it serve? Does it add value to others?
- Exceed people’s expectations and they’ll pay you even more. Give, give, give, because you love to. Then profitable things start to happen.
- Money is an echo of value – it’s the thunder to values lightening.
- Your income is determined by how many people you serve and how well you serve them.
- In other words, your compensation is directly proportional to how many lives you touch. It’s not just a question of value – it’s a question of impact.
- You get to determine your level of compensation. It’s under your control. If you want more success, find a way to serve more people.
- Everyone can be great where everyone can serve.
- Your influence is determined by how abundantly you place other people’s interests first.
- If you place the other person’s self interest first. Your interest will always be taken care of. Always. Some people call it enlightened self interest. Watch out for what other people need with the faith that when you do you’ll get what you need.
- Develop a network of people who know you like you and trust you. They might never buy a thing from you but they always got you in the back of your minds. They are people who are personally invested in seeing you succeed you see and ofcourse that’s because your the same way about them. They are your army of personal walking ambassadors. When you got your own army of personal walking ambassadors – you’ll have referrals coming your way faster than you can handle them.
- You want to know what makes that network happen. Stop keeping score. Don’t keep track.
- Most of the time of what people call win win. Is really just a disguised way of keeping track. Making sure we all come out even. That nobody gets the advantage. When you base your relationships on who owes who what that’s not being a friend that’s being a creditor.
- Watch out for the other guy. For his interests. For his back. Forget about 50/50, it’s a losing proposition. The only winning proposition is 100% Make your win about the other person.
- Go after what he wants. Forget win win, focus on the other persons win.
- The law of authenticity: The most valuable gift you have to offer is yourself.
- As long as you are putting on some act or behavior someone else taught you, you have no possibility of truly reaching people. The most valuable thing you have to give people is yourself. No matter what you think your selling what you’re really offering is you.
- The law of receptivity – the key to effective giving is to stay open to receiving.
- All the giving in the world – won’t create success unless you allow yourself to receive. If you don’t let yourself receive your refusing the gifts.